Faramont / Visibility
Be found.
Be remembered.
Everything that shapes how people see you: website, search and AI search, content, brand, video, PR and events, in every language you sell in.
16 specialisms in Visibility · 141 services
Visibility
Websites & Digital Presence
Marketing websites, CMS builds, landing pages, maintenance/care plans, hosting, accessibility, performance and local listings.
Website care plan (maintenance, updates, backups)
Monthly updates, security patches, backups, uptime monitoring and small content changes.
AI‑ready website upgrade (schema, llms.txt, structured content)
Retrofit of structured data, entity markup, llms.txt, clean HTML and FAQ content so AI assistants can read and cite the site.
Multilingual website set‑up
Language versions with hreflang, translation workflows and localised SEO.
Google Business Profile optimisation
Set‑up and optimisation of Google Business Profile: categories, photos, posts, Q&A and review links.
Web performance optimization
Core Web Vitals and page‑speed work: images, caching, scripts, hosting and CDN.
Website bug fixes & customisation
Fixing layout, plugin, form and theme issues; small feature customisations.
Hosting, domains & email authentication
Managed hosting, domains, DNS, SSL and email authentication (SPF/DKIM/DMARC) set‑up.
Website backup & migration
Moving sites between hosts or CMSs with backups, DNS cut‑over and no downtime.
Cookie consent & privacy‑notice set‑up
Consent banner, consent mode, cookie scan, privacy notice and consent records.
Websites
Design, build and maintain marketing websites for SMBs and enterprises.
Landing Pages & CRO
Campaign landing pages built and iterated for conversion, with A/B tests and analytics.
WordPress website build
WordPress sites with theme or block builds, plugins, forms, SEO basics and editor training.
Website redesign & migration
Redesign of an existing site with content migration, redirects and SEO preservation.
Web Accessibility
Accessibility audit and remediation to WCAG 2.2 AA for websites and apps, with an accessibility statement.
Headless CMS implementation (Contentful, Sanity, Strapi)
Headless CMS with structured content models feeding web, apps and AI assistants.
Webflow / Framer website build
No‑code marketing sites in Webflow or Framer with CMS collections and interactions.
Microsite & campaign site
Short‑lived campaign, product‑launch or event sites with fast build and analytics.
Website security hardening & malware removal
Malware clean‑up, firewall/WAF set‑up, plugin hardening and blacklist removal.
Wix / Squarespace small‑business site
Template‑based sites for micro‑businesses, set up in days with booking or shop add‑ons.
Visibility
Content & Copywriting
Web, blog, B2B thought leadership, ghostwriting, sales/ad/email copy, product descriptions, technical writing, AI‑content editing.
Documentation as a service
Ongoing documentation team for product docs, knowledge bases and internal SOPs.
Technical writing
User guides, API docs, help‑centre articles and SOPs written for clarity and accuracy.
B2B thought leadership & ghostwriting
Bylined articles, LinkedIn posts and opinion pieces for executives, based on interviews.
Product descriptions at scale
SEO‑friendly product descriptions and attributes for e‑commerce catalogues.
Case studies & customer stories
Interview‑based customer success stories in written and visual formats.
Content
Managed content production (articles, web pages, guides) under an editorial calendar.
Content strategy & editorial planning
Audience research, topic clusters, channel plan and governance for content programmes.
Sales & ad copywriting
Ad headlines, sales pages, sales emails and scripts written for conversion.
Email copywriting
Campaign, nurture and lifecycle email copy.
AI content editing & fact‑checking
Fact‑checking, voice alignment and quality editing of AI‑generated drafts.
Industry‑specialist content (finance, legal, health, tech)
Content written or reviewed by domain experts for regulated or technical industries.
Copywriting & Translation
Marketing, web and sales copy, with translation into target languages.
Website copywriting
Homepage, service and product page copy aligned with positioning and conversion goals.
White papers & e‑books
Long‑form gated assets with research, structure and design brief.
Scriptwriting (video, podcast, explainer)
Scripts for explainers, ads, podcasts and YouTube.
Visibility
Graphic, Print & Presentation Design
Marketing graphics, print collateral, packaging, signage, illustration, infographics, decks and document design.
Design subscription (unlimited requests)
Flat monthly fee for a queue of design requests with fixed turnaround — an alternative to agency retainers.
Ad creative & banner sets
Static and animated ad sets in all sizes, with variants for creative testing.
Social media graphics & templates
Post, story and carousel designs plus editable Canva/Figma templates for in‑house reuse.
Infographics & data‑visualisation design
Infographics and visual explainers that turn data or processes into shareable graphics.
Presentation Design
Design or redesign of decks and corporate templates in PowerPoint, Keynote or Google Slides.
Pitch deck creation
Investor or sales pitch decks: storyline, slide copy, design and speaker notes.
Image editing & background removal
Retouching, background removal, clipping paths and batch image clean‑up.
Graphic Design
Ongoing marketing design: social graphics, ads, banners, documents and campaign assets.
Corporate PowerPoint templates & slide libraries
Master templates, slide libraries and add‑ins so teams build on‑brand decks quickly.
Email & newsletter template design
Responsive email templates and modular newsletter designs for email platforms.
Report & document design (annual reports, white papers)
Layout and typesetting for annual reports, white papers, proposals and long‑form documents.
Print collateral (flyers, brochures, posters, menus)
Print‑ready flyers, brochures, posters, catalogues and menus with prepress checks.
Packaging & label design
Packaging, labels and dielines that meet print and regulatory labelling requirements.
Visibility
SEO
Technical, on‑page, local, e‑commerce and international SEO; link building and content SEO.
Local SEO & citations
Local rankings via Google Business Profile, citations, reviews and location pages.
International & multilingual SEO
Hreflang, market‑specific keyword research and localised content for multi‑country sites.
SEO technical audit
Crawl‑based audit of indexing, speed, structured data, duplication and internal links with prioritised fixes.
SEO content strategy & keyword research
Keyword and topic research, content‑gap analysis and editorial plans by search intent.
SEO
Ongoing search optimisation: technical fixes, content, internal linking, local and authority work.
SEO migration support
Protecting rankings during domain, CMS or URL changes: mapping, redirects and monitoring.
Programmatic SEO
Template pages generated from structured data at scale (locations, integrations, comparisons) with quality controls.
E‑commerce SEO
Category and product page optimisation, faceted navigation, product schema and feeds.
SEO reporting & rank tracking
Monthly rank, traffic and conversion reporting with commentary and alerts.
YouTube & video SEO
Optimising titles, chapters, transcripts and schema for YouTube and video search.
App store optimisation (ASO)
Optimising app‑store listings, keywords, screenshots and ratings to grow downloads.
Visibility
UX/UI & Product Design
UX research, UI design, design systems, prototyping, usability testing and AI/conversational interface design.
Conversational & AI agent UX design
Designing chat, voice and agent interactions: prompts, guardrails, hand‑off, trust and error states.
Clickable prototype / MVP design
Interactive prototype of a new product or feature for user testing or investor demos.
UX audit & heuristic review
Expert review of usability, accessibility and conversion issues with prioritised fixes.
UX/UI Design
User‑experience and interface design for websites, apps and software products.
Design system creation
Component library, tokens and documentation in Figma and code for consistent product UI.
Usability testing
Moderated or unmoderated tests with target users, with findings and recommendations.
Mobile app UI design
iOS/Android interface design following platform guidelines, with developer‑ready specs.
SaaS dashboard & admin UI design
Data‑dense dashboards, admin consoles and workflow screens for B2B software.
Service design & blueprinting
End‑to‑end service blueprints linking customer journeys to back‑office processes.
UX writing & microcopy
Interface copy, error messages, onboarding text and content‑design guidelines.
UX research
User interviews, usability tests, surveys and journey analysis that inform product decisions.
Visibility
Video Production & Editing
Editing, short‑form, corporate, explainer, testimonial and product video; UGC; AI video and avatars; live production.
Video‑Pipeline SaaS
Automated video ingest, clipping, subtitling, repurposing and publishing.
Content repurposing (long‑form to clips)
Turning webinars, podcasts and talks into clips, quotes, posts and newsletters every month.
AI video generation & avatars
Generative video, AI presenters/avatars and synthetic B‑roll with rights and disclosure controls.
Training & e‑learning video production
Course videos, screen recordings and micro‑learning modules.
Screen recording & software demo videos
Product walkthroughs and how‑to videos for SaaS and customer onboarding.
YouTube channel management
Strategy, editing, thumbnails, SEO and publishing for YouTube channels.
Video Editing & Shorts
Editing of long- and short‑form video with captions, music, graphics and platform formats.
Explainer videos (animated or live‑action)
Short explainer videos for products, services or processes.
Video ads & commercials
Social, YouTube and CTV ads including cut‑downs and variants for testing.
Product & e‑commerce videos
Product demos, unboxings and e‑commerce clips for stores and marketplaces.
Testimonial & case‑study videos
Customer interview videos filmed remotely or on site.
Visibility
AI Search Visibility (GEO/AEO)
Visibility in ChatGPT, Gemini, Perplexity, Copilot and AI Overviews: audits, monitoring, entity/schema work, AI‑ready content, agentic‑commerce feeds.
AI Search
Improve brand and product visibility in AI answer engines (ChatGPT, Gemini, Perplexity, Copilot) and Google AI Overviews.
AI visibility audit (share of AI answers)
Baseline of how often and how accurately AI assistants mention the brand across buyer prompts, versus competitors.
LLM brand‑mention monitoring
Ongoing tracking of brand mentions, sentiment and citations in AI answers, with alerts.
Entity, schema & knowledge‑graph optimisation
Structured data, Wikidata/knowledge‑panel and entity consistency so AI systems recognise the brand correctly.
AI‑ready content restructuring
Rewriting key pages into answer‑first, well‑cited, chunkable content that AI assistants can quote.
Citation & review building for AI answers
Earning mentions on the review sites, directories, forums and publications AI assistants cite for the category.
AI answer reputation correction
Finding and fixing outdated or wrong statements about a company in AI answers by correcting sources and publishing authoritative content.
llms.txt & AI crawler management
llms.txt, robots rules for AI crawlers and bot analytics to control and measure AI access.
GEO for local businesses
Making local businesses the answer when people ask AI assistants for 'best X near me'.
AI shopping & agentic‑commerce feed optimisation
Product feeds and data for ChatGPT shopping, Google AI Mode and agentic checkout (ACP/UCP).
Visibility
Brand Strategy & Identity
Positioning, naming, logos, visual & verbal identity, brand guidelines, rebrands, sonic branding.
AI brand kit (prompt library & brand‑trained image models)
Custom GPTs/Gems, approved prompt libraries and brand‑trained image models so teams generate on‑brand copy and visuals.
Verbal identity & tone of voice
Voice principles, messaging framework, glossary and examples — increasingly shipped as an AI writing style guide.
Brand audit & perception research
Consistency and perception review across channels, reviews, search results and AI assistants.
Logo design
Logo concepts, revision rounds and final vector files (SVG/PNG/PDF) with a one‑page usage sheet.
Brand naming & trademark screening
Name generation, linguistic checks in target languages, domain availability and preliminary trademark screening.
Brand strategy & positioning
Audience, competitor and positioning work producing a brand platform: purpose, promise, personality and messaging pillars.
Brand Identity & Design
Logo, colour, typography and core brand assets delivered as a usable identity system.
Brand guidelines & style guide
Rules for logo use, colour, type, imagery, tone of voice and templates, delivered as PDF or an online brand portal.
Employer branding
Employer value proposition, careers‑site content and recruitment‑marketing assets.
Business cards & stationery
Business cards, letterheads, email signatures and document templates matching the identity.
Visibility
Translation & Localization
Translation, localization, transcreation, MT post‑editing, subtitling, certified translation, interpreting, multilingual QA.
AI translation with human post‑editing (MTPE)
Machine/LLM translation reviewed by a native editor — faster and cheaper than full human translation.
AI localization and dubbing
AI voice dubbing and lip‑sync of video into other languages, with human QA.
Website & software localization (continuous)
Continuous localization of websites, apps and UI strings with translation‑management integration.
Subtitling & captioning
Subtitles and captions (including accessibility SDH) for video in multiple languages.
Terminology management & translation QA
Glossaries, style guides, translation memories and linguistic QA for consistent multilingual output.
Localization & Transcreation
Adapting marketing and product content to each market's language, culture and regulations.
Document translation (human)
Professional translation of business documents, contracts and manuals by native linguists.
Visibility
Influencer, Creator & UGC
Influencer and creator campaigns, UGC production, affiliate creators, TikTok Shop creator programmes, AI UGC.
TikTok Shop launch & management
TikTok Shop set‑up, product listings, affiliate creators, live shopping and ads.
Influencer discovery & vetting (AI‑assisted)
Finding and vetting creators by audience fit, fake‑follower risk and past performance.
Influencer operations management
Always‑on influencer programme operations: outreach, seeding, payments, rights and tracking.
Creator partnerships & ambassador programmes
Long‑term creator and ambassador programmes with contracts and performance‑based pay.
Influencer & Creator Campaigns
Influencer campaigns: creator selection, briefs, contracts, content approval and reporting.
UGC video production
Creator‑made testimonial, unboxing and demo videos for ads and product pages.
Visibility
PR, Communications & Reputation
Press and media relations, digital PR, crisis and executive communications, internal comms, review and reputation management.
Reputation Management
Monitoring and improving online reputation across reviews, search results, social and AI answers.
Public relations monitoring
Media monitoring, clippings and share‑of‑voice reporting.
Digital PR
Data‑led stories and expert commentary that earn coverage and authoritative links.
Executive positioning & thought‑leadership PR
Building executive profiles via speaking, bylines, awards and interviews.
Visibility
Audio, Podcast & Voice
Podcast production, voice‑over, audiobooks, jingles, sound design, sonic branding, AI voice and dubbing.
AI voice & text‑to‑speech production
Synthetic voice‑overs and IVR prompts in many languages with pronunciation QA.
Brand voice cloning (consented)
Custom synthetic brand or founder voice with documented consent, usage limits and watermarking.
Podcast Production
End‑to‑end podcast production: planning, recording, editing, show notes and distribution.
IVR & phone‑system prompts
Professional or synthetic prompts and call‑flow audio for phone systems.
Visibility
Photography & Visual Assets
Product, food, lifestyle, real estate, event, drone and headshot photography; retouching; AI product imagery.
AI product photography & virtual models
AI‑generated lifestyle scenes, backgrounds and on‑model images from a single packshot.
Digital asset management (DAM) set‑up
DAM set‑up, tagging and rights tracking for image and video libraries.
Product photography retouching
Retouching, colour correction and background clean‑up of product photos at catalogue scale.
Photography & Creative Assets
Commissioned photography and creative asset libraries for brands.
Visibility
Events & Experiential
Webinars, virtual and hybrid events, conferences, trade shows, event marketing and event operations.
Event lead capture & follow‑up automation
Badge scanning, CRM sync and AI‑personalised follow‑ups within 24 hours of an event.
Event registration automation
Registration, ticketing, reminders, badges and CRM sync automated for events.
Webinar production & marketing
End‑to‑end webinars: topic, landing page, promotion, production and follow‑up.
Event marketing & attendee acquisition
Campaigns to fill events: email, ads, partners and registration optimisation.
Visibility
Animation, Motion & 3D
Motion graphics, logo animation, 2D/3D animation, product renders, AR assets, architectural visualisation.
Motion Graphics & Animation
Animated graphics, explainers and branded motion for video and digital channels.
3D product visualization
Photoreal 3D renders, 360° spins and AR‑ready models of products.
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Visibility
Social Media & Community
Social strategy, management, content calendars, LinkedIn ghostwriting, community management, social listening, employee advocacy.
Social listening & sentiment monitoring
Tracking brand, competitor and topic mentions with alerts and monthly insight reports.
Social customer care (DMs & comments)
Responding to DMs and comments with AI triage and human escalation.
Social content creation (posts, reels, carousels)
Production of platform‑native posts, reels and carousels in monthly batches.
Social media automation & scheduling set‑up
Scheduling tools, AI caption workflows and approval flows set up for in‑house teams.
Social media strategy & audit
Channel and competitor audit with strategy, content pillars and KPIs.
LinkedIn ghostwriting & executive branding
Weekly LinkedIn posts and profile optimisation for founders and executives.
Community management
Moderating and growing online communities (Facebook/LinkedIn groups, Discord, forums).
Social Media Management
Managed social channels: strategy, calendar, creation, publishing, community replies and reporting.
Online community platform set‑up (Discord, Slack, Circle)
Platform set‑up, onboarding flows, moderation bots and engagement programmes.
TikTok & short‑video growth management
TikTok/Reels/Shorts strategy, trend production and creator collaborations.